Integration Week: Day Two
Discovering Your Foundation: Who You Serve + How You Serve
Intro Week Progress
Objectives for This Lesson
|1||Watch the video below|
Everything starts with two elements – who your clients are + how you serve. In fact, I’d go so far as to say these are the heart of your business.
If those are built on a shaky foundation, guess what? Your entire business is too.
Today, you’ll get a taste of:
- what you really need to know about your clients
- one of my favorite ways to tap into the frequency of clients
- the three tiers of the dream client pyramid – and how we’ll be using them
- what an irresistible offer looks like
- and what’s the one thing people often leave out when crafting offers (and YES, you can make this work for services too!)
So, let’s get started!
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